Logo designs made for a client's travel company that specialized in Disney Resorts. They wanted to capture Disney's magic without blatantly copying Disney's branding like their competitors. I particularly took inspiration from their favorite ride, It's A Small World. As a team, we focused on cheerful bright imagery that could be identified as family-friendly at first glance. I pulled references from retro Disney branding and mid-mod color schemes to resonate with older travelers and fond childhood memories.
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